The visual archive of survival.

A world where pain becomes permanence. Born from destruction, built through imagery.

A fragment of time—chaos, memory, and raw emotion. Imrtlized and woven into fabric, a practice as old as storytelling itself. This isn’t a brand; it’s a wearable gallery.

Forged on the South Side of Houston, IMRTL rises from a house burning in broad daylight,a moment that should’ve ended everything becoming the start of its most iconic piece. Those flames didn’t just take a home; they gave the brand its origin story, turning loss into legacy.

IMRTL’s camo, carved from women’s silhouettes, mirrors the creator’s photography career—years spent capturing form, confidence, and story through the female figure. The pattern isn’t random; it’s a tapestry of muses, a camouflage built from the very subjects that shaped the lens. What was once framed in photos now becomes armor, worn instead of hung on a wall. A visual language translated from camera to cloth.

And even now, with its creator moving through the world in a broken neck brace, the archive refuses to slow down. The work continues because the pain is part of the mythology—fuel, not a limitation.

IMRTL is survival stitched into form. Art that outlives the moment. A reminder that nothing stays, but everything can be made eternal.